Description
We're looking for a Staff Product Marketing Manager, Payer - Clinical Value to join our team. As a key member of our Payer Marketing team, you'll own the narrative around our clinical and network data, translating it into evidence-backed stories that inspire payers to bring Headway examples first. You'll partner with our clinical team to source the data, then build the narrative around it. You'll also build a competitive intelligence capability that surfaces insights to product and GTM, shaping how we position against alternatives.
Your responsibilities will include:
- Owning how we translate the value of our network into a narrative that positions us as a critical partner to payers in driving quality mental health outcomes
- Translating Headway's clinical and network data into evidence-backed stories that inspire payers to bring Headway examples first
- Building a competitive intelligence capability that surfaces insights to product and GTM, shaping how we position against alternatives
- Partnering with other PMMs/marketers to ensure that the narrative shows up consistently across pitch decks, one-pagers, RFPs, and events
- Equipping our sales, BD, and account teams with the story, the data, and the talking points they need to win
You'd be a great fit if you have 7+ years of product marketing experience, ideally marketing to payers or enterprise buyers in healthcare, fintech, or another highly regulated industry. You should be comfortable sitting with a clinical lead, a data scientist, and a deck at the same time. You should have a point of view on what good clinical or scientific storytelling looks like. You should be empathetic and relationship-obsessed, both with internal collaborators and customers. You should be a strong storyteller and narrative-builder. You should have a strong track record of quantifiable results. You should want an environment with open feedback and high autonomy. You should be motivated by the chance to make an impact on one of our generation's defining problems, accessible mental healthcare.
The expected base pay range for this position is $190,400 - $238,000, based on a variety of factors including qualifications, experience, and geographic location. In addition to base salary, this role may be eligible for an equity grant, depending on the position and level. We are committed to offering a comprehensive and competitive total rewards package, including robust health and wellness benefits, retirement savings, and meaningful ownership opportunities through equity.