Description
We’re looking for a Foodservice Marketing Manager UK & Ireland to take the lead in turning our marketing strategy into commercial impact. This is a highly visible role at the heart of our UK&I Foodservice business, connecting Marketing, Sales, Innovation and our customers to build brands, accelerate growth and win in the market.
As Foodservice Marketing Manager UK&I, you will own the local Foodservice marketing and trade marketing agenda, translating EMEA strategy into compelling, market-relevant plans and activations.
Responsibilities:
- Own the UK&I Foodservice marketing strategy, connecting EMEA Marketing & Innovation priorities with local customer and market needs.
- Drive brand and business growth through impactful campaigns, activations and communication plans.
- Develop compelling customer propositions and selling stories for new product launches, concepts and key portfolio initiatives.
- Partner closely with Sales to fuel Route-to-Market plans and turn marketing strategy into commercial opportunities.
- Translate global and regional launch strategies into relevant, engaging UK&I campaigns and messaging.
- Bring customer, consumer and market insights back into the EMEA Marketing & Innovation team to shape future strategy, innovation and portfolio decisions.
- Lead key strategic marketing projects across UK&I, working with Sales, Innovation and EMEA stakeholders.
- Manage and develop a Foodservice Trade Marketeer, building strong marketing and commercial capabilities within the team.
- Lead external agencies and partners, ensuring high-quality delivery against clear briefs, timelines and objectives.
- Develop the annual marketing operating plan and manage the marketing budget effectively.
- Measure the ROI and effectiveness of campaigns and activations, using insights to continuously improve performance.
- Share best practices across the wider organization and contribute to a stronger, more professional marketing community.
Requirements:
- A Bachelor’s or Master’s degree in Marketing, Business or a related field.
- 8–10+ years of marketing or marketing communications experience, ideally within Foodservice, FMCG or another fast-moving consumer environment.
- Strong experience developing marketing strategies, concepts, campaigns and communication materials in an A-brand environment.
- A strong understanding of the Foodservice channel; Retail experience is a plus.
- A proven track record in project management and delivering complex initiatives across multiple stakeholders.
- Experience managing, developing and motivating people and building high-performing teams.
- Strong commercial acumen and the ability to connect marketing activities to business growth and customer value.
- The ability to build strong partnerships across Sales, Marketing, Innovation and other functions in an international matrix organization.
- Experience professionalizing marketing through processes, tools, metrics and ways of working.
- Excellent communication and influencing skills, with the confidence to lead change and challenge the status quo.
- Fluent English. Additional relevant European languages are an advantage.
- Flexibility to travel regularly within the UK and Europe.
This listing is enriched and indexed by YubHub. To apply, use the employer's original posting:
https://lambweston.eu/uk/careers/vacancies/Remote-United-Kingdom/Marketing-Manager-Foodservice-UK--Ireland/Req-271649