Digital Engagement Lead

At Bayer, we believe work should matter. Every day, our teams push toward a future where 'Health for all, Hunger for none' is within reach, and every role, from the lab to the field to the boardroom, helps us get there.

As a Digital Engagement Lead, your tasks and responsibilities will include:

• Driving adoption and effective utilization of Bayer digital tools and capabilities across the Business Unit.
• Partnering with commercial teams to integrate digital solutions into customer engagement and account planning.
• Supporting sales teams in identifying opportunities where digital capabilities can deliver value to growers and customers.
• Developing the digital knowledge and capabilities of commercial teams through coaching, training, demonstrations, and field support.
• Engaging with customers to support the use and understanding of relevant digital platforms and solutions.
• Acting as a connector between field teams and digital organizations, communicating customer needs, user feedback, adoption barriers, and opportunities for improvement.
• Monitoring digital engagement and adoption to identify gaps and opportunities for increased utilization.
• Partnering with cross-functional stakeholders to support deployment of new digital capabilities and initiatives.
• Championing a customer-centric and data-driven mindset across the Business Unit.
• Identifying and sharing digital best practices, success stories, and scalable approaches across teams.
• Supporting change management associated with new digital capabilities and ways of working.
• Maintaining awareness of emerging digital agriculture technologies, customer needs, and competitive developments relevant to the market.

To be successful in this role, you will need:

• Strong understanding of commercial agriculture, customer engagement, or agricultural technology.
• Experience supporting sales organizations and/or working directly with agricultural customers.
• Demonstrated ability to translate digital capabilities into practical customer and business value.
• Strong communication, presentation, coaching, and facilitation skills.
• Ability to communicate technical or digital concepts in clear, practical business language.
• Strong customer orientation and ability to understand customer needs and workflows.
• Ability to influence and collaborate across functions without direct authority.
• Strong analytical and problem-solving capabilities.
• Comfortable working with data, digital platforms, and evolving technology.
• Ability to manage multiple priorities and operate effectively in a dynamic commercial environment.
• Demonstrated curiosity, adaptability, and willingness to continuously learn.

Preferred qualifications include:

• Bachelor's degree in Agriculture, Agronomy, Business, Marketing, Technology, Data/Analytics, or a related discipline, or equivalent relevant professional experience.
• Minimum of 2 years experience, preferred 5 years in agriculture.

In terms of compensation, employees can expect to be paid a salary of approximately between $93,200.00 to $139,800.00. Additional compensation may include a bonus or commission. Benefits include health care, vision, dental, retirement, PTO, sick leave, etc.