Description
Logitech is seeking a stand-out Associate Creative Director (Copy) to join our team supporting Logitech for Business. This role is ideal for a conceptual thinker and hands-on creative who thrives in B2B storytelling and execution while also flexing into B2C work when needed.
You'll help shape integrated campaigns and brand experiences across the full funnel from awareness-driving creative through demand generation, eTail, retail/POS, events, and product storytelling. You'll partner closely with cross-functional teams, present work directly to stakeholders, and help bring ideas to life across a broad range of touchpoints and formats.
This role reports into the Creative Director, Personal Workspaces, Mobile and Audio Solutions, and Logitech for Business/Verticals within the Brand & Creative organization and plays a key role in elevating the Logitech for Business brand through thoughtful, strategically grounded creative.
Key Responsibilities:
- Craft iconic work: Develop bold, culture-shaping creative that resonates with audiences, elevates the brand, and delivers memorable campaigns with a focus on B2B, and across B2X, technology, and lifestyle spaces.
- Own campaign development: Drive and contribute to concept development for integrated B2B campaigns and brand initiatives, creating compelling creative that connects across channels and audiences.
- Write captivating full-funnel messaging: Develop messaging across the entire customer journey, including brand campaigns, product launches, digital and social content, eTail and retail/POS, events and experiential activations, and sales and demand generation materials.
- Collaborate across disciplines: Partner closely with art directors, designers, strategists, marketers, and external agencies to develop cohesive, breakthrough creative solutions.
- Pitch and advocate creative: Confidently present creative concepts and rationale to internal stakeholders and clients, clearly articulating strategic thinking and vision.
- Drive creative consistency: Ensure a high standard of creative excellence and brand consistency across all channels, touchpoints, and executions.
- Own execution through production: Help guide creative from concept through final execution, including overseeing video and film shoots, ensuring ideas translate powerfully into final deliverables.
- Balance strategy with execution: Bring both strategic thinking and hands-on creative development to a fast-moving, collaborative environment.
- Adapt across audiences: Contribute to both B2B and select B2C initiatives as business needs evolve, flexing tone, messaging, and creative approach across different audiences and objectives.
Requirements:
- 8+ years experience and a standout portfolio of original, strategically grounded, award-winning advertising and brand copy. Technology and B2B experience required. Education, Healthcare, and/or Government experience are a plus.
- Strong portfolio demonstrating conceptual thinking and integrated campaign development across a wide range of asset types and channels
- Deep experience in B2B marketing and storytelling across the full funnel
- Experience developing compelling, relevant work for to both B2B audiences
- Experience leading or supporting 360 ecosystem productions
- Strong understanding of production processes across video, digital, social, and print mediums, and experience leading/supporting productions on set.
- Inspiring presentation and communication skills with experience presenting to clients and senior stakeholders
- Collaborative mindset with the ability to work cross-functionally and build strong creative partnerships
- Ability to balance strategic thinking with detail-oriented execution
- Experience with technology, enterprise, and consumer electronics brands
- Both agency and in-house brand experience preferred