Description
We are looking for a Senior Developer Advocate to become the voice of Auth0 in the developer community, primarily on X (Twitter), but extending across every platform where developers talk, argue, ship, and share. As a Senior Developer Content Advocate, you will own Auth0's presence in the public developer conversation, engaging authentically with developers, amplifying what we're building, surfacing what the community actually cares about, and helping us move at the speed of the discourse.
Your responsibilities will include:
- Community Listening & Trend Response: Dedicate time to actively monitoring developer conversations on platforms like Twitter/X, Reddit, and Hacker News. You will identify emerging trends in identity/security and mentions of Auth0, converting these insights into immediate opportunities.
- Own Auth0's Developer Presence on X and Beyond: Be the primary voice representing Auth0 in real-time developer conversations on X, as well as Reddit, Hacker News, Bluesky, and other platforms where developers gather. Post regularly, engage authentically, and build a consistent presence that developers actually want to follow.
- Turn Social Into a Feedback Channel: Systematically capture developer pain points, feature requests, praise, and criticism from public conversations and route them to Product, Engineering, and Marketing with context.
- Create Fast-Cycle, High-Signal Content: Write threads, short posts, quick takes, and lightweight explainers that ride the moment. When a topic is trending, you should be able to ship something valuable within hours, not weeks.
- Collaborate With Internal Teams: Work closely with Product, Engineering, Developer Relations, and Marketing to ensure that what you're seeing externally informs what we build and how we talk about it.
To succeed in this role, you will need:
- Experience: 4+ years in developer advocacy, developer relations, or a community-facing technical role, with clear evidence of sustained public engagement with developer audiences.
- Established Social Presence: You have an active, authentic presence on X (and ideally other developer platforms). You don't need to be famous, but you should have a track record of engaging meaningfully in technical conversations and a following that reflects that.
- Technical Credibility: You can hold your own in a conversation about JavaScript/TypeScript frameworks, authentication flows, API design, or web architecture. You don't need to be a senior engineer, but developers should never feel like they're talking to a marketer.
- Speed and Editorial Judgment: You can assess whether something is worth responding to, draft something sharp, and ship it; all within a short window.
- Communication: Exceptional written English with a voice that feels natural on social platforms, clear, opinionated when appropriate, technically honest, and never corporate.
Preferred qualifications include domain knowledge of Identity protocols (OAuth 2.0, OIDC, SAML) and web security best practices, content versatility in producing short-form video for social distribution, and network in the ecosystem with existing relationships or mutual recognition with developers, advocates, or creators in the JavaScript, full-stack, or security communities.