Manager, Paid Media

We're looking for a Senior Manager, Media to lead paid media accounts across multiple channels in LATAM, with a focus on Mexico.

As a Paid Media Manager, you'll be the connection point between strategy and execution. You'll lead paid media strategy for key accounts, manage and develop a team of media specialists, serve as the senior client point of contact, implement and monitor campaign performance, collaborate with specialist practices, contribute to business growth, and stay current on paid media trends in Mexico and LATAM.

Responsibilities:

• Lead paid media strategy for key accounts across LATAM, with a focus on Mexico
• Manage and develop a team of media specialists
• Serve as the senior client point of contact
• Implement, monitor and report on campaign performance across multiple platforms
• Collaborate with specialist practices to deliver integrated solutions
• Contribute to business growth
• Stay current on paid media trends in Mexico and LATAM

Requirements:

• 5+ years of experience in digital paid media, with at least 2 years in a leadership or senior account management role
• Proficiency in Google Ads, Meta Ads, and at least one Programmatic platform
• Experience managing mid-to-large budget accounts in the Mexican or Latin American market
• Solid understanding of business metrics: ROAS, CPA, LTV, attribution models

Skills:

• Ability to lead teams, give direct feedback, and develop talent
• Executive communication in Spanish; intermediate-to-advanced English required
• Analytical thinking
• Strong organization and time management

Mindset:

• Genuine curiosity
• Results orientation
• Ownership mentality

Success metrics:

• Living our culture code every day
• Effective campaign creation and delivery metrics
• Internal targets/metrics on technology adoption and process optimisation met
• Quality assurance metrics on all campaigns led
• Client satisfaction targets being met
• Learning certifications created and met across the practice