Description
We are looking for a Manager of Corporate Communications to help manage integrated communications initiatives across EA's enterprise and brand storytelling, partnerships, ads & sponsorships, and thought leadership activities.
This role will work with the broader Corporate Communications team and be responsible for developing and executing PR/communications plans aligned with the business strategy and key audiences. Additionally, this role will help execute tactical programs across executive comms, awards, speaking, and enterprise storytelling.
In this role, you will:
Help manage integrated communications initiatives across EA's enterprise and brand storytelling, partnerships, ads & sponsorships, and thought leadership activities.
Develop key messaging and positioning documents, briefing books, press releases, social posts, award submissions, etc., that reinforce EA's leadership in the brand, advertising, entertainment, and culture landscape.
Help build integrated communications plans aligned to key initiatives, with an audience-centric focus.
Help manage thought leadership and speaking opportunities and processes for business unit leaders, ensuring alignment with strategic priorities.
Proactively identify and cultivate relationships with key media and influencers in the entertainment/culture, advertising, marketing, and technology sectors.
Successfully utilise data and insights to problem solve, identify creative story opportunities, and bring new ideas to the team.
Monitor media landscape, flag key coverage and analysis, develop and manage coverage reports, etc.
Proactively partner with cross-functional teams and agencies to support EA communications efforts across a wide range of portfolio items and audiences.
Requirements:
5+ years of experience in PR, corporate communications, in-house, or agency; gaming, entertainment, or sponsorships/partnerships experience a plus
Experience building and executing integrated communications plans
Detail-oriented and operations-driven
Experience building media relationships
Exceptional writing, editing, and storytelling skills with the ability to simplify complex topics for broad audiences
Manager to be highly experimental and proficient with tech and tools to drive innovation in storytelling
Ability to monitor the media landscape and create media analysis reports
Ability to work cross-functionally in a fast-paced, global environment
Applies learnings and constructive feedback to adjust and try for new outcomes