Partner Marketing Lead

About the Role

As our first Partner Marketing Lead, you will define and execute the global partner marketing strategy for a company at the forefront of the enterprise AI ecosystem. You will own how we position, activate, and scale partnerships across ISVs, SIs, and cloud alliances.

Responsibilities

• Lead Global Partner Marketing Strategy: Develop and execute a unified partner marketing strategy across ISVs, SIs, and cloud alliances, grounded in clear segmentation and value propositions.
• Build and Execute GTM Programs: Design and launch tiered co-marketing programs that drive measurable pipeline and influence for priority partners.
• Develop Scalable Frameworks: Create and operationalize a global partner marketing framework, including shared messaging, assets, campaign playbooks, and performance tracking.
• Drive Joint Customer Storytelling: Spearhead joint customer case studies and narratives showcasing technology integration and customer value.
• Collaborate Cross-Functionally: Strengthen collaboration with Partner, Sales, Business Development, and Product GTM teams to align partner initiatives with growth priorities.
• Instrument Performance Tracking: Track and report on partner marketing performance, including influenced pipeline, activation rates, and ecosystem share of voice.

Requirements

• 10+ years of marketing experience, with 5+ years focused on partner, alliance, or ecosystem leadership in enterprise or AI technology.
• Deep understanding of the modern AI stack. Familiarity with ecosystem dynamics across hyperscalers, model providers, and open-source platforms.
• Proven track record in leading global partner or ecosystem marketing in high-growth enterprise or AI-native environments.
• Skilled in cross-functional orchestration and C-level communication.
• Strong GTM and partner marketing strategy skills, with a data-driven approach to pipeline influence, campaign ROI, and partner engagement metrics.
• Thrive in a fast-paced, high-growth environment and are comfortable with ambiguity and changing priorities.
• Excellent cross-functional leadership and communication skills, adept at aligning Product, Business Development, and Marketing teams.
• Willing to travel (~25-40%)