Regional Product Marketing Manager, United Kingdom

About the role

As the regional product marketing lead for the UK, you will champion the needs of our users in the region and help to define and develop a strong, trusted brand in the market. You will connect the dots between product, sales, and marketing to enable our growth while delivering successful user outcomes.

Responsibilities

• Lead the delivery of our product marketing priorities to drive growth for businesses from the UK in close partnership with our product, go-to-market, and marketing teams.
• Be a subject matter expert in the needs of our current users and prospective targets through user research, competitive landscape understanding, and deep product understanding.
• Develop, deploy and maintain tailored value propositions and narrative messaging that resonates with local user needs to be deployed in creating marketing content, campaigns, and sales collateral.
• Drive high-quality launches and adoption of products by working closely with a range of cross-functional teams including, product, sales, engineering, marketing, design, communications, partnerships, and more.
• Enable the efficiency and productivity of our sellers in the region through knowledge transfers on products and solutions, market-specific content and tools, and support in field deployment.
• Monitor key business indicators around product adoption, usage, satisfaction to identify blockers and solutions to optimize our growth funnel in the market.
• Partner with country marketing teams to deliver relevant content programmes for priority events, integrated marketing campaigns, and ongoing demand generation.

Requirements

• A strong communicator when it comes to both writing and speaking , confident in engaging and influencing senior leadership stakeholders internally and externally.
• 8+ years of experience in B2B technology marketing and/or sales , prior product marketing experience is a plus.
• A champion for your market needs , comfortable working on a fast-growing, sophisticated market while advocating for the needs of users from your region.
• Focused on results , balancing customer needs and business goals to propose ambitious growth strategies.
• Good leadership and influencing skills; able to drive cross-functional alignment and progress towards impactful outcomes with limited resources.
• Proven track record in a global tech company , experience in the financial services industry is preferable.
• This role will require some domestic and international business travel.