Senior Marketing Manager, Growth

We are looking for a Senior Marketing Manager, Growth to help build our AI-native marketing operating system. You will unify webflow.com, AEO, and agent-driven campaign orchestration into one pipeline engine, and run webflow.com as a living, always-shipping website proving Webflow is the reference implementation for how modern enterprise marketing should work.

Responsibilities

• Own web optimisation and A/B testing in partnership with the demand-gen team. Run a structured, high-velocity experimentation program on webflow.com , hypothesis to live test to statistically valid result , using our experimentation and personalisation stack (Webflow Optimise and equivalents).
• Own the web-side execution of AEO in partnership with the AEO lead.
• Run webflow.com as a "living" website, not a project that ships and stops.
• Turn webflow.com into an account-level pipeline engine.
• Build and ship landing pages and site experiences end to end in-platform.
• Own the web measurement layer.
• Support campaign orchestration across the web as a channel.
• Drive opportunities for Sales as the north star.
• Partner cross-functionally as a peer to Demand Gen, Partner Marketing, PMM, and the broader Revenue org.
• Own and optimise a high-traffic B2B SaaS marketing website as a product.
• Define and lead a mature experimentation program.
• Bring deep expertise in technical SEO and Answer Engine Optimisation (AEO).
• Leverage marketing analytics to drive business outcomes.
• Apply AI to production growth workflows.

Requirements

• BA/BS degree or equivalent experience
• Think in systems, not campaigns.
• Ship and iterate.
• Are technically fluent enough to be dangerous.
• Distinguish signal from noise in intent data.
• Name problems sharply.
• Preferably have public thought-leadership presence.
• Stay curious and open to growth.

Benefits

• Ownership in what you help build.
• Health coverage that actually covers you.
• Support for every stage of family life.
• Time off that’s actually off.
• Wellness for the whole you.
• Invest in your future.
• Monthly stipends that flex with your life.
• Bonus for building together.