Description
As one of the largest sports entertainment platforms in the world, EA SPORTS FC is redefining football with genre-leading interactive experiences, connecting a global community of fans to The World's Game through innovation and unrivalled authenticity.
With more opportunity than ever to design, innovate and create new, immersive experiences that bring joy, inclusivity, and connection to fans everywhere, we invite you to join our passionate and dynamic team as we pioneer the future of football fandom.
As an Assistant Content Producer, you will play a vital role in crafting and delivering engaging in-game messaging, content, and thematic releases with global brand partners. Collaborate with cross-functional teams, including Brand, Production, Product Management, Art, and Quality Verification, to create dynamic live content that captivates players and enhances brand partnerships.
In this role, you will help push the boundaries of player engagement with innovative ideas and detailed execution. Your work will include developing thematic content with some of the biggest global brand names, ensuring alignment with partner motivations and objectives. You will combine a strong understanding of the FC product and our player motivations with a deep awareness of brand partners to enhance the live content experience for millions of fans worldwide.
Key responsibilities include:
- Gaining a strong understanding of brand partners of EA SPORTS FC and their motivations to effectively plan and craft content.
- Collaborating with partners to ensure content aligns with brand values and objectives, delivering engaging experiences for players.
- Coordinating with internal Product Managers, Account Managers, Content Producers, Designers, to integrate partner content seamlessly into the game, ensuring high-quality execution.
- Creating content and overseeing its journey through quality verification to ensure a successful in-game launch.
- Monitoring and analysing the performance of brand activations to optimise future content strategies and meet activation targets.
- Maintaining strong communication with brand partners to foster long-term relationships and ensure successful content delivery.
- Managing scheduling of high volumes of in-game messaging copy, art assets and content across various teams and deadlines.
Experience with content management systems, content programming, or ad trafficking tools is required. Experience in digital marketing, brand account management is a plus. Expertise in quality control checks and in-depth troubleshooting is also necessary. Ability to think creatively to solve complex, time-sensitive problems is required. Familiarity with the FC product and a passion for football (soccer) is preferred. Strong analytical skills with a focus on data-driven decision-making is essential. Strong attention to detail with an understanding of A/B testing methodologies is also required. Proficiency in Microsoft Office and Google Suite is necessary. Knowledge of programming languages is useful but not required.