Description
Joining Razer will place you on a global mission to revolutionize the way the world games. We are seeking a Design Director to lead the creative vision and execution of Razer's global marketing assets , from product launches to key sustain campaigns.
This role is responsible for guiding high-impact creative work researched with external agencies across global launches, ensuring consistency, quality, and excellence across all consumer touchpoints.
The Director will lead a global, multidisciplinary design team, delivering best-in-class digital marketing content across Marketing, eTail, Retail, PR, and Social channels.
You will partner closely with cross-functional stakeholders to translate business and brand objectives into compelling creative output.
The ideal candidate brings extensive experience, preferably with a strong advertising or film agency background, and deep expertise in producing video, photography, and CGI-driven content at scale.
Exceptional visual taste, strong leadership skills, and the ability to manage complex creative workflows are essential for success in this role.
Responsibilities:
- Lead the creative process from concept development through final execution, ensuring each project meets its vision, objectives, and quality standards.
- Define and uphold visual standards, ensuring creative excellence, brand consistency, and alignment across all launch assets.
- Own the creative direction for global product launches and advertising campaigns across Marketing, eTail, Retail, PR, and Social channels.
- Partner effectively with marketing teams while directing and managing external CGI and production agencies.
- Lead a multidisciplinary in-house creative team, including 2D/3D motion designers, art directors, and copywriters.
- Manage video production teams , including videographers, editors, and production assistants , ensuring efficient workflows and adherence to timelines and budgets.
- Integrate video content into broader marketing campaigns to maximize impact and reach.
- Collaborate closely with internal stakeholders and external partners to translate business and audience insights into compelling creative concepts.
- Apply an understanding of emerging AI workflows to enhance creative development and production processes.
Pre-Requisites:
- 8+ years of experience in art direction, with an agency background in advertising or film production.
- Degree in Film, Motion Design, Animation, Visual Communication, Graphic Design, or a related creative field. Equivalent professional experience and portfolio excellence will also be considered.
- Proven experience leading launch and sustain campaigns, particularly for consumer products or technology brands.
- Deep understanding of CGI workflows, capabilities, and best practices for marketing and advertising.
- Strong portfolio demonstrating excellence in video, photography, and CGI-led storytelling.
- Demonstrated experience as a team lead, with the ability to guide, motivate, and elevate creative talent.
- Exceptional planning, people management, and organizational skills, with a track record of delivering complex projects on time.
- Excellent communication and presentation skills.
- Proven track record leading creative strategy for global brands in gaming, entertainment, and consumer tech.
- Knowledge and expertise of the latest AI tools.