Description
Join the Sales team at Spotify and build relationships that help grow the business in existing markets and beyond. As a Marketing Science Associate Manager, you will develop the advertising business through creating audience insights and applying measurement studies for brands and agencies.
Responsibilities
- Shape, drive, and execute research and measurement strategy across key verticals in North America
- Consult with advertising partners on measurement strategy and solutions, focusing on performance measurement and conversion-lift measurement tactics
- Create and deliver measurement-driven projects aligned with vertical and market initiatives, driving growth and revenue
- Propel the adoption of Spotify's first-party measurement solutions and act as a subject matter expert internally and externally
- Partner with the Product team to provide expertise on measurement methodology, particularly for attribution and low-funnel measurement
- Build compelling, multi-source advertising research stories that educate sellers, marketers, and clients about Spotify's unique value proposition
- Extract insights from large and diversified data sets to provide hypotheses and answer sales, marketing, and business development questions
- Partner with Sales and other cross-functional partners to create scalable solutions tailored to specific client needs
- Develop new, innovative approaches to data analysis and positioning, and provide strong recommendations for future client strategies
- Evaluate effectiveness across Spotify buying channels to share recommendations, success stories, and best practices
- Influence stakeholders and change behavior to improve business outcomes
- Educate internal and external stakeholders on media performance trends and best practices
- Contribute to Spotify's point of view on new/current research and measurement solutions
- Present measurement insights at client, agency, and industry events as needed
- Partner cross-functionally to identify and outline top-performing campaign tactics
- Collaborate with leadership stakeholders on Sales and/or Marketing initiatives
Requirements
- 5+ years of experience in digital advertising research
- Excellent presentation skills and ability to lead external meetings with clients
- Proven experience partnering with global advertisers and driving measurement strategy
- Strong background in quantitative ad effectiveness research, particularly with conversion-lift solutions and other low-funnel measurement products
- Experience with scaling signal-based solutions such as conversions API
- Familiarity with interpreting results and recommending measurement solutions
- High level of experience in running multiple forms of advertising measurement
- Extensive experience in data analysis and storytelling
- Self-starter who digs into projects without needing much direction
- Positive and collaborative teammate who values building strong relationships with colleagues and stakeholders
This listing is enriched and indexed by YubHub. To apply, use the employer's original posting:
https://jobs.lever.co/spotify/6b818cbd-6bf1-4868-805d-4a07e8c7c1f6