Description
We are seeking a Marketing Charge (M/F) Alternant to join our team for 12 months, starting in September 2026.
As a Marketing Charge, you will contribute to the development of the Automobile Club de l'Ouest's activities by supporting strategic and cross-functional marketing projects. Your mission will focus on business intelligence, marketing studies, and commercial offer development.
Responsibilities:
- Business Intelligence:
- Conduct economic, sectoral, and competitive monitoring, with a particular focus on the automotive and sports business sectors
- Collect, structure, and analyse data to provide relevant recommendations to commercial and marketing teams
- Produce analyses and reports to inform decision-making
- Participate in cross-functional strategic projects, bringing your analytical expertise
- Marketing Studies:
- Contribute to the design, implementation, and follow-up of marketing studies: defining needs, developing questionnaires, testing, disseminating, and analysing results
- Manage relationships with specialised providers and agencies
- Produce summaries, assessments, and recommendations based on collected data to guide strategic decisions
- Commercial Offer Development (in collaboration with the Partnerships Development Service):
- Participate in analysing and structuring the ACO's overall commercial offer
- Conduct benchmarking and market studies to identify development opportunities
- Develop tailored prospecting recommendations for different activity sectors
- Design and formalise commercial offers, content, and sales arguments within personalised presentations for partners and prospects
Requirements:
- You are currently pursuing a higher education qualification at Bac+4/5 level, specialising in marketing, studies, or business intelligence
- You have a first successful experience in a marketing function, ideally acquired in the sports, events, or partnerships sector
- You have a strong interest in marketing, data, consumer studies, and sponsorship issues
- You possess excellent analysis, synthesis, and presentation skills
- You are proactive, curious, rigorous, and organised
- You have recognised writing skills and the ability to work in project mode
- You are proficient in office tools, particularly Excel and PowerPoint
- Fluency in English is essential
Benefits:
- 13th month salary
- Mutual insurance
- CSE (Comité Social et Économique)
- Company restaurant
The Automobile Club de l'Ouest is committed to diversity and equal opportunities. We study all applications without discrimination.
This listing is enriched and indexed by YubHub. To apply, use the employer's original posting:
https://recrutement.lemans.org/offer/11284-NDQ0NTMtWDE2cWNX