Content Marketing Manager, Mumbai

Job Description:

We are seeking a Content Marketing Manager to join our team in Mumbai. As a Content Marketing Manager, you will develop and execute a comprehensive APAC content calendar aligned with global brand goals and regional business priorities.

Responsibilities:

• Develop and execute a comprehensive APAC content calendar aligned with global brand goals and regional business priorities.

• Produce weekly APAC-focused content,including articles, social media feeds, and more,covering key markets such as Southeast Asia, and Northeast Asia, ISC (Indian Subcontinent) and Oceania.

• Webinar Program Management: Lead the end-to-end lifecycle of our newly-launched webinar program by working closely with regional and global stakeholders.

• Monitor and analyze industry trends and pain points to ensure APAC content strategies are localized and remain relevant to diverse APAC audiences and personas.

• Social & Digital Content: Craft engaging copy for social media platforms that align with global brand standards.

• Sales Enablement Content: Create and maintain a library of sales assets, including the regional slide, in-country brochure, case studies, etc.

• Demand Generation Support: Utilize marketing automation tools to build landing pages, manage lead-capture forms to support integrated campaigns (e.g., webinars, trade shows etc.).

Requirements:

• 5-7 years in B2B content creation focused on APAC markets. Strong preference for candidates from the logistics and transportation sectors.

• Exceptional writing and editing skills.

• Demonstrated experience working within an international organization and collaborating with regional and global teams.

• Hands-on experience with marketing tools.

• Strong understanding of how content supports the sales cycle and drives leads.