Integrated Marketing Manager

About the Role

We're seeking an Integrated Marketing Manager to join our Pinterest Business Marketing team in Singapore. As an Integrated Marketing Manager, you will define and deliver our B2B marketing strategy for the Greater China Region. This role requires strong B2B marketing background, project management expertise, and a proven ability to influence and manage partners towards a common goal.

Responsibilities

• Define and deliver the local marketing strategy to support the business in the Greater China Region, leveraging best practices, learnings, industry trends, and insights on both Pinterest and competitors
• Develop & own key initiatives that are aligned to global business marketing strategies to shift advertiser perceptions and behaviors
• Develop scalable processes to enable our global sales partners in the region, offering consultation and guidance to ensure their success
• Work closely with local and global teams to ensure that global programs resonate locally and meet local sales and marketing needs
• Measure the impact of local marketing initiatives and adjust strategies as needed to achieve business goals
• Manage budgets, timelines, and resources to ensure successful execution

Requirements

• 6+ years experience in integrated marketing, including previous experience working with resellers/agencies
• Strong comfort level with B2B marketing
• Ability to work both independently and collaboratively in a fast-paced, deadline-driven environment
• Excellent organisational and project management skills to effectively handle multiple projects, stakeholders, and deadlines
• Fluency in business Mandarin, Simplified Chinese, and English
• Strong written and verbal communication/presentation skills to influence internal and external partners
• Familiarity with social media platforms and their advertising capabilities, with a specific focus on Pinterest (prior experience a plus)
• Basic analytical skills, with the ability to learn how to analyse data and derive actionable insights
• Bachelor's degree in Marketing, Business, or equivalent work experience

Note: This position is not eligible for relocation assistance. The role will require in-office collaboration and will need to be in a commutable distance to our Singapore City-based office.