Product Marketing Analyst

We are seeking a Product Marketing Analyst to support product marketing initiatives as directed by the product marketing manager.

The successful candidate will be a self-starter with the ability to take responsibility for key study/program milestones with supervision.

Responsibilities:

• Support product marketing initiatives
• Develop persuasive presentations for various studies
• Proactively support ongoing profit improvement and complexity reduction efforts
• Lead or support special market or product studies as necessary
• Identify regional markets where new products will be sold
• Assignments may include competitive analysis, pricing analysis, and drafting of market equation papers
• Assist the product marketing manager in guiding and coordinating local product actions and market equations through the approval process
• Support the product marketing manager in developing and obtaining consensus within MS&S
• Manage nameplate brand positioning, target customers, product benefits, personality/image, and pricing strategy
• Create detailed order guides with feature mixes by market
• Develop market equations, including market commitments to appropriate volume and revenue
• Be the single point of contact for mix, rates, volumes, sales, order guides, and PDLs for the product

Qualifications:

• A marketing or business degree is preferred
• 8+ years in a related area
• Marketing (product or consumer) experience is preferred

Requirements:

• Expert in developing Microsoft PowerPoint presentations
• Solid understanding of Microsoft Office products, including Excel, Word, and PowerPoint
• Ability to work within a diverse environment