Description
Our client is seeking a Marketing Data Analyst to join their team. The successful candidate will be responsible for all data and analytics functions for Auto, Property, and Ancillary Products. This includes conducting analysis on product and campaign performance, customer profile/segmentation, trend analysis, opportunity identification, A/B testing, and profitability. The analyst will develop any reporting necessary for that analysis, working cross-functionally within the Direct BU and across the enterprise, as needed. They will also represent the team on any needed data integration projects in order to ensure accurate sales and marketing reporting.
The ideal candidate will have a strong analytical background, with experience in data analysis, statistical analysis, and marketing analysis. They will also have advanced SQL skills and be proficient in Microsoft Excel, Power BI, and PowerPoint. The ability to communicate complex data insights to non-technical stakeholders is essential.
This is a hybrid role, with a mix of remote and onsite work. The company offers a competitive salary and benefits package, including comprehensive benefits, home office model, career development and training opportunities, flexible work arrangements, and a dynamic and inclusive work culture.