Senior Coordinator, Marketing Operations & Insights

The Senior Coordinator, Marketing Operations & Insights serves as a central operational lead across IMSA’s Marketing, Partnership, Digital, Communications, and Broadcast teams. This role is responsible for overseeing reporting systems, managing cross-functional workflows, tracking partnership fulfillment, and delivering actionable insights that inform strategic decision-making.

What you'll do

This role is designed for a marketing professional with 2–4 years of experience who thrives in structured environments, understands performance analytics, and can translate complex data into clear, executive-ready reporting.

• Responsibility 1: Own and manage weekly, monthly, and event-based performance reporting across social media platforms, digital campaigns, broadcast exposure, and partner activations.
• Responsibility 2: Maintain and evolve standardized reporting templates and dashboards.

What you need

• Required skill 1: Demonstrated experience managing recurring reporting processes.
• Required skill 2: Advanced proficiency in Microsoft Excel and PowerPoint.
• Required skill 3: Experience working with dashboards, structured templates, and performance tracking systems.