Description
Job Description
You'll join a fast-scaling, innovation-driven environment where agility, ownership, and operational excellence are core values. We operate with the speed of a high-growth company while supporting a global community of agency owners and business leaders who rely on AI-driven systems to scale.
The Role
We are looking for a Cold Email Specialist who lives and breathes outbound. This is not a generic VA role. We're looking for someone who understands the entire cold email ecosystem — from inbox infrastructure and deliverability to copy testing and reply optimization.
Responsibilities
Cold Email Campaign Execution
- Build and launch cold email campaigns across multiple client accounts
- Write and test high-performing cold email copy
- Run A/B tests across messaging angles, CTAs, and sequences
- Optimize campaigns based on real performance data
Deliverability & Infrastructure
- Set up and manage sending infrastructure (domains, inboxes, warmup)
- Monitor inbox placement, domain reputation, and sending limits
- Diagnose deliverability issues and resolve them quickly
- Maintain healthy sending environments at scale
Campaign Scaling
- Operate campaigns across multiple inboxes and domains
- Scale outreach while maintaining reply quality
- Implement sending schedules, inbox rotation, and sequencing logic
Lead Data & Enrichment
- Build and manage targeted prospect lists
- Use tools like Apollo, Clay, or similar enrichment platforms
- Ensure high-quality targeting and segmentation
Performance Tracking
- Track metrics such as:
+ Reply rates + Positive responses + Booked meetings + Deliverability indicators
- Continuously refine campaigns based on performance
Requirements
- Strong experience using Instantly AI
- Proven experience running multi-inbox cold email campaigns
- Strong understanding of email deliverability
- Experience managing domains, inbox warmup, and sending limits
- Cold email copywriting skills
- Experience with Apollo, Clay, or enrichment workflows
- Ability to run multiple campaigns simultaneously
What Success Looks Like
Within the first 90 days:
- Campaigns launched successfully
- Infrastructure stable and scalable
- Deliverability maintained at healthy levels
- Reply rates consistently improving
Ideal Candidate
This role is perfect for someone who:
- Has run cold email campaigns at scale
- Understands deliverability deeply
- Is obsessed with improving reply rates
- Thinks like a growth operator, not an assistant
If you believe you are the type of person who can build and scale cold email infrastructure, we’d love to hear from you.