Gestionnaire en développement des affaires - Services marketing

As a Business Development Manager - Marketing, your primary mission is to stimulate strategic revenue growth on the North American video game market. You will leverage your in-depth industry expertise to conclude high-value partnerships with global game publishers, thanks to Keywords Studios' unique ability to find, attract, and retain players through data analysis and creative marketing excellence.

Key Responsibilities:

• Primary Revenue Driver: Identify, prospect, and close high-value deals, specifically targeting major game publishers and developers worldwide.

• Service Offering: Sell with expertise the complete range of Engagement marketing services, designed for the game lifecycle:

• Strategy and Analysis: Use Keywords Studios' introspection to define player profiles and analyze the market.

• Social and Influencer Marketing: Develop community-centered social strategies and execute global influencer campaigns for AAA and indie titles.

• Public Relations and Partnerships: Obtain high-impact media coverage and manage reputation within the gaming community.

• Creative Production: Collaborate with publishers to deliver impactful trailers, key visuals, and digital content.

• Strategic Planning: Develop and execute a sales roadmap that prioritizes high-growth accounts in the gaming sector to exceed annual revenue targets.

• Relationship Management: Establish and maintain high-level relationships with marketing and publishing departments of major global game companies.

• Internal Collaboration: Work closely with our global creative and production studios to offer integrated, world-class marketing solutions that meet complex client needs.

• Industry Representation: Represent the brand as an ambassador at major gaming events, including GDC, Summer Game Fest, PAX, and Gamescom.