Description
Electronic Arts creates next-level entertainment experiences that inspire players and fans around the world. Here, everyone is part of the story. Part of a community that connects across the globe. A place where creativity thrives, new perspectives are invited, and ideas matter. A team where everyone makes play happen.
The future of entertainment is interactive, and our Marketing team plays an important role in this future by building content, culture, and community around our brands. We empower audiences to Play, Create, Watch, and Connect across our amazing franchises and experiences, including The Sims, Madden NFL, EA SPORTS FC, Apex Legends, and Battlefield. We’re a multi-functional group with world-class expertise in building fandoms, driving interactive storytelling, and positioning our franchises at the centre of the broader sports and entertainment ecosystem.
Join the EA SPORTS FC Marketing team in our Lyon office. This is a unique opportunity to gain valuable experience in an international company at the intersection of the video games and sports industry.
Responsibilities:
- Support the launch and adaptation of multiple marketing campaigns across the year for FC and key events across TV, online, radio, and print.
- Work alongside our France Marketing Manager, Partnerships Manager & Integrated Comms Associate Manager.
- Prepare briefs for agencies, analyse recommendations, and implement PR activities by reviewing localized press materials and sharing assets.
- Support the Marketing team in daily operations on the game FC
- Track and manage brand performance, coordinate merchandising, and implement contests, promotions, and consumer events.
Eligibility:
- Currently enrolled in a Business School or University course +5, with a desired specialization in Marketing
- Eligible to work in Lyon, France, without visa/relocation support.
Skills:
- Passion and knowledge of sports and football
- Interest in entertainment, influence and video game industry
- Fluent in French and business-level English
- Experience of using social media platforms and creative software (e.g. Photoshop, Microsoft Office)