Description
Summary
Microsoft are looking for a talented Sr. Product Marketing Manager at their Mountain View office. This role sits at the heart of shaping how we connect with the next generation of learners, driving adoption and growth of transformative educational tools. You will be the force behind product messaging, go-to-market plans, and cross-channel marketing coordination.
About the Role
As a Sr. Product Marketing Manager, you will be responsible for developing and executing dynamic go-to-market strategies focused on student adoption and growth. You will craft clear, compelling product messaging that speaks directly to student needs and aspirations. You will lead product marketing initiatives that highlight Copilot's unique value in education. You will coordinate cohesive marketing efforts across social media, paid media, out-of-home advertising, on-campus events, ambassador programs, and marketing agencies that that accelerates product reach and adoption. You will collaborate closely with cross-functional teams to ensure alignment and maximize impact. You will analyze market trends and student feedback to continuously refine marketing approaches.
Accountabilities
- Develop and execute dynamic go-to-market strategies focused on student adoption and growth.
- Craft clear, compelling product messaging that speaks directly to student needs and aspirations.
- Lead product marketing initiatives that highlight Copilot's unique value in education.
- Coordinate cohesive marketing efforts across social media, paid media, out-of-home advertising, on-campus events, ambassador programs, and marketing agencies that that accelerates product reach and adoption.
The Candidate we're looking for
Experience:
- Master's Degree in Marketing, Computer Science, Business or related field AND 4+ years experience in business, product, service, project or program management OR Bachelor's Degree in Marketing, Computer Science, Business or related field AND 6+ years experience in business, product, service, project or program management OR equivalent experience.
Technical skills:
- Proven experience in product marketing with a strong focus on student or education markets.
- Demonstrated success in developing and executing go-to-market strategies.
- Experience managing multi-channel marketing campaigns including social, paid media, events, and partnerships.
Personal attributes:
- Excellent collaboration and communication skills to work effectively across teams and external partners.
- Data-driven mindset with the ability to leverage insights for continuous improvement.
Benefits
- Competitive salary.
- Comprehensive benefits package.
- Opportunities for professional growth and development.
- Collaborative and dynamic work environment.