Description
About Us At Cloudflare, we are on a mission to help build a better Internet. Today the company runs one of the world’s largest networks that powers millions of websites and other Internet properties for customers ranging from individual bloggers to SMBs to Fortune 500 companies.
As a Product Marketing MBA intern, you will contribute to high-value projects supporting the Cloudflare One go-to-market. These projects will challenge your growth in key product marketing capabilities, including research for customer insights, strategic positioning, content development, and enablement.
While exact projects will depend on internal priorities at the time of the internship, potential areas of focus include:
- AI-enabled marketing: Experiment with AI to help support content creation, market and competitive research, sales enablement, and more.
- Channel enablement: Refine Cloudflare One’s joint value proposition with channel partners. Build content for channel partner campaigns and enablement. Recommend and evangelize best practices to strengthen collaboration between PMM and channel-facing roles.
- Cross-sell acceleration: Help accelerate expansion of SASE into Cloudflare’s existing customer base by analyzing the buyer journey, identifying gaps in current marketing approach, and delivering high-impact assets based on your recommendations.
- Quantifying customer impacts: Uncover and build a process to consistently identify quantifiable benefits in customer deployments in collaboration with our customer advocacy team.
- Product-led growth: Identify cross-sell and upsell paths from Cloudflare’s freemium (pay-as-you-go) plans to larger enterprise deployments.
- Vertical-specific messaging and content: Adapt messaging for specific high-growth verticals and partner with cross-functional teams to activate campaigns.
Desirable Skills, Knowledge, and Experience:
- Currently enrolled in an MBA program or graduate degree program in a relevant field.
- Prior functional experiences in strategic marketing or go-to-market strategy roles.
- Prior industry experiences in B2B SaaS organizations, preferably in cybersecurity, IT, and networking or knowledge of how those teams operate.
- Demonstrated ability leveraging AI to enhance personal or organizational productivity.
- Ability to quickly learn technical products and articulate complex ideas clearly.
- An execution mindset,moving between strategy and getting your hands dirty.
- A self-starter with a high degree of intellectual curiosity and a proactive approach to problem-solving.
- Strong communication skills not only to connect with customers and partners, but also to drive internal cross-functional alignment.
- Ability to commit to a 12-week summer internship.
- In office 3-5 days a week in either New York, NY or Austin, TX.
Compensation Compensation for this role is $50–$55/hr, depending on level of experience.