Channel Sales Manager - South Asia

Join Razer's global mission to revolutionize gaming.

As a Channel Sales Manager - South Asia, you will own Razer's channel sales business across South Asia, growing sell-in and sell-out through distributors, retail and e-commerce partners.

Job Responsibilities :

• Own business development across Razer's channel partners in South Asia, focusing on driving revenue growth and a healthy sell-out pipeline.
• Deliver against sales quotas while adhering to Razer's sales rules of engagement.
• Act as the main point of contact for distributors, retailers and e-commerce partners.
• Identify, assess and appoint new distributors and partners to expand coverage in under-served South Asian markets, and negotiate commercial terms including margins, rebates and credit terms.
• Develop the channel strategy across national and regional distributors, large-format retail and e-commerce marketplaces such as Amazon and Flipkart.
• Drive partners to maximise sales potential through best practices, training and ongoing support.
• Enforce pricing and channel governance across partners, including managing grey-market and parallel imports.
• Optimise product and channel mix to improve margin and cost-to-serve.
• Own the channel marketing and trade promotion budget, with accountability for revenue and margin performance.
• Manage sales forecasts, order status and weekly reporting on revenue and sell-out, keeping partners and management updated and taking proactive action to keep channel inventory at healthy levels.
• Use CRM and sell-out dashboards to streamline partner management and track performance.
• Partner with marketing to run programmes and events that grow brand exposure, sell-through and market share.
• Work with operations, legal and compliance teams on import requirements and product certification (e.g. BIS in India).
• Track competitor activity, pricing and product launches across South Asian markets.
• Prepare internal and external presentations, reports and price quotations.

Pre-Requisites :

• Bachelor's degree, with 8+ years of channel sales experience in South Asia.
• Background in IT, consumer electronics or gaming peripherals preferred.
• An established network with distributors, retailers or e-commerce marketplaces in South Asia.
• Proven track record of prospecting, building pipeline and moving opportunities through the sales cycle, including proposing, presenting and negotiating solutions.
• Experience managing a pipeline across multiple partners at once.
• Strong written and verbal communication skills, comfortable presenting to partners and senior stakeholders.
• Strong analytical and forecasting skills, proficient in Excel and CRM tools.
• Proficient in using AI tools to analyse sales data, improve forecasting and inventory planning, and monitor competitor and market trends.
• Willing to travel across the South Asia region as needed.
• Passion for gaming or esports is a plus.