Description
As a Creative Lead (Copy) at Airbnb, you will be the narrative driving force behind high-impact integrated campaigns and social work across our highest-growth verticals.
You will join a collaborative, excellence-driven creative group led by the VP of Global Creative, and report directly to the Director of Brand Creative.
Your expertise will include:
- 10+ years of relevant experience leading global brand campaigns
- Outstanding portfolio demonstrating best-in-class campaign work
- Demonstrated success in leading multiple cross-media campaigns
- Strong conceptual and brainstorming skills
- Experience collaborating closely with Brand Management teams
- Ability to translate market research, data, and strategy to creative solutions
- Flexible and dependable
- Ability to think both strategically and tactically
- Exceptional communication and presentation skills
- Empathy for the customer and individuals on a creative team
- Passionate about Airbnb's mission and purpose
A typical day will involve:
- Partnering on big ideas with your Art Director partner
- Elevating narrative craft and turning brand and product stories into culturally resonant copy
- Shaping integrated storytelling across social channels and traditional media touchpoints
- Collaborating with leadership and cross-functional teams
- Embracing a maker spirit and bringing a hands-on, proactive builder mindset
- Leveraging AI and modern creative tools to accelerate ideation and iteration
- Directing production craft and ensuring exceptional editorial and tone execution
This position is US - Remote Eligible with West Coast hours. The role may include occasional work at an Airbnb office or attendance at offsites.