Description
Mastercard is seeking a highly strategic and commercially driven Regional Commercialization Manager, Digital Assets to accelerate the adoption and commercialization of Mastercard's digital asset capabilities across North America.
The successful candidate will serve as a regional subject matter expert and commercialization lead, working closely with the Digital Assets Product organization, the Move Cross-Border and New Payment Flows (CNPF) team, market teams, account management, business development, and BVNK.
Key Responsibilities:
- Lead regional commercialization efforts for Mastercard and BVNK digital asset solutions across NAM Region.
- Build and manage a strong pipeline of opportunities with banks, fintechs, PSPs, remittance providers, marketplaces, and digital commerce players.
- Drive origination, qualification, solution development, contract support, and deal closure activities.
- Partner with market-facing account sales teams to embed digital asset solutions into strategic client conversations and account plans.
- Partner with customer success and support revenue achievement, transaction volume growth, and business case development for key opportunities.
Client Engagement & Sales Enablement:
- Act as the regional digital asset expert supporting customer engagements, executive discussions, workshops, and solution design sessions.
- Evangelize the value proposition of Mastercard's digital asset ecosystem and BVNK-powered capabilities across priority client segments.
- Develop sales narratives and use cases tailored to regional market needs.
- Lead RFPs, client proposals, executive presentations, and contribute to strategic business reviews.
Strategic Partnerships:
- Collaborate with ecosystem participants including banks, issuers, acquirers, PSPs, fintechs, wallet providers, exchanges, marketplaces, and infrastructure providers.
- Identify emerging market trends, regulatory developments, and partnership opportunities that can accelerate growth.
Product & Market Development:
- Work collaboratively across Regional Product, CNPF, Mastercard Move, Digital Assets, and market teams to deliver on sales targets and pipeline priorities.
- Capture client feedback, market requirements, competitive insights, and regulatory considerations to inform product roadmap decisions.
- Assess market readiness and prioritize opportunities by country, customer segment, and use case.
All About You:
- Extensive experience in payments, fintech, cross-border payments, digital assets, cryptocurrency infrastructure, stablecoins, or banking.
- Proven track record of originating and closing complex B2B partnerships and enterprise sales opportunities.
- Strong understanding of North America payments ecosystems and regulatory environments.
- Experience working with financial institutions, PSPs, fintechs, wallets, marketplaces, or digital commerce platforms.
Success Measures:
- Digital asset revenue growth across x region.
- Pipeline conversion, and closed sales.
- BVNK solution adoption.
- Sales enablement effectiveness and regional stakeholder engagement.
- Market expansion and strategic client wins in priority corridors and use cases.