Description
Compensation
The salary range for this role is $196,000 - $269,500 USD per year, with additional compensation including equity and bonus.
Why Harvey
At Harvey, we're transforming how legal and professional services operate by combining frontier agentic AI, an enterprise-grade platform, and deep domain expertise. We're reshaping how critical knowledge work gets done for decades to come.
This is a rare chance to help build a generational company at a true inflection point. We have strong product-market fit and world-class investor support. We're scaling fast and defining a new category in real time. The work is ambitious, the bar is high, and the opportunity for growth , personal, professional, and financial , is unmatched.
Role Overview
The Integrated Campaigns Lead will build the function responsible for setting Harvey's global integrated campaign strategy. This involves defining priority audiences, sharpening how we position Harvey, and designing coordinated programs that build awareness, deepen engagement, and drive growth.
What You'll Do
- Set Harvey's global integrated campaign strategy, defining audiences, segments, narratives, and campaign architecture.
- Turn audience insight into differentiated positioning, developing messaging rooted in primary research, customer insight, competitive intelligence, and demonstrated use cases.
- Translate company priorities into market-facing programs, partnering with Product, Sales, and business leaders.
- Orchestrate the full marketing system, bringing together digital, social, communications, and analyst relations, alliances, events, field marketing, and other channels.
- Build the measurement system, defining KPIs, dashboards, attribution signals, and operating cadence.
- Build the team and operating model, designing how the campaigns function works, hiring exceptional marketers, and developing them into strategic owners.
- Raise the creative and strategic bar, establishing what great campaign thinking looks like at Harvey.
- Build an AI-native campaign engine, applying AI across audience research and modeling, creative development, experimentation, personalization, localization, and performance analysis.
What You Have
- 8+ years of B2B marketing experience, including significant ownership of integrated campaigns, demand generation, or go-to-market programs within enterprise software or high-growth SaaS.
- A record of building and scaling teams, programs, or operating models.
- Experience building and leading exceptional teams, hiring, developing, and retaining high-performing marketers.
- Strong commercial instincts, owning multi-million-dollar investments and understanding how to connect marketing decisions to audience impact, pipeline, revenue, and ROI.
- Exceptional positioning and messaging judgment, getting from audience research and market insight to a differentiated point of view.
- Exceptional cross-functional influence, orchestrating digital, social, communications, analyst relations, partnerships, events, and field marketing as one system.
- Hands-on fluency with AI, having informed opinions about where it meaningfully improves marketing.
- A player-coach operating style, comfortable setting strategy with senior leaders and working through details with the team.
- Comfort with ambition and ambiguity, creating clarity where there isn't yet a playbook.
Benefits
Benefits include comprehensive health, dental, and vision coverage, retirement benefits (401k match up to 4%), and flexible PTO.