Description
Join 3M, a company committed to innovation, and apply your talent in bold ways that matter.
Job Description: As a Marketing Specialist, you will develop and support marketing plans for the OEM segment, analyzing customer needs, market trends, competitor activities, and product opportunities across key industries such as Appliances, Auto-E, Auto-Electronics, Electric Machinery, and Power Electronics.
Key Responsibilities:
- Develop and support marketing plans for the OEM segment
- Analyze customer needs, market trends, competitor activities, and product opportunities
- Work closely with the sales team to support opportunity growth and key account plans
- Create and update value propositions, product messaging, and basic marketing materials
- Support new product introduction activities, including market assessments and launch plans
- Track marketing performance and provide improvement suggestions
- Collaborate with regional marketing, product teams, and application engineering
- Support OEM-related communication materials and industry activities
Qualifications:
- Bachelor's degree in marketing, engineering, electrical power, electrical engineering, business, or related field
- 3-5 years of B2B marketing or related experience, preferably in the electronics or auto-electrification industry
- Good analytical skills and ability to understand customer needs
- Strong communication and teamwork skills
- Comfortable working with data and CRM tools such as SFDC
- Good English communication skills
- Business development skills are a strong plus
Benefits:
- Opportunity to work with a global leader in innovation
- Collaborative and dynamic work environment
- Professional development and growth opportunities
Safety Culture: At 3M, safety is a core value. All employees are expected to contribute to a strong Environmental Health and Safety (EHS) culture by following safety policies, identifying hazards, and engaging in continuous improvement.