Description
About the Function
The Sales team at Diageo builds relationships that bring products to life, partnering with customers across markets, channels, and occasions.
About the Role
Areas of Responsibility
- Commercial Delivery
- Develop sales and marketing plans to build consumer preference and drive volumes.
- Monitor individual sales objectives on a monthly, quarterly, and annual basis.
- Ensure Net Sales Value (NSV) achievement in the territory as per budget.
- Increase Share of Business (Market Share) across segments as per plan.
- Relationship & Team Management
- Maintain relationships with key accounts for pipeline and revenue growth.
- Engage channels to close sales and deliver services.
- Work as Single Point of Contact (SPOC) for the organization and establish strong rapport with channel partners.
- Take quick decisions at the marketplace and close deals with minimal supervision.
- Develop the team to ensure monthly sales and activation targets are met.
- S&D/Tie-ups
- Meet Weekly Ordering and Distribution (WOD) targets by ensuring brand and variant availability.
- Manage new product launches in the region.
- Negotiate and finalize annual contracts and terms of trade with key accounts.
- Customer Marketing
- Execute activations as per marketing plans by selecting the right outlets.
- Prepare reports on brand performance, needs, and forecasts.
- Ensure proper usage of brand and promotional elements.
- Coordinate with third-party agencies for execution of activations.
- Process & Systems
- Make regular sales calls to cultivate customer relations and satisfaction.
- Keep the trade informed about pricing, promotion schemes, etc.
- Submit claims and daily sales reports correctly and timely.
- Track competitor activity and report to the manager.
- Execution & Staff Training
- Maintain organizational standards regarding quality, distribution, visibility, promotion, price, and persuasion.
- Train customer staff on products and execute product tastings and presentations.
- Execute marketing plans at outlets as per guidelines.
- Collection
- Review customers' credit status and collect outstanding as per the credit policy.
- Coordinate with the Finance department to ensure accounts remain in good standing.
Experience/Skills Required
- MBA in Sales/Marketing preferred.
- 6-8 years of experience in sales in the Alco-Bev or FMCG industry.
- Knowledge and skills:
- Maintain healthy client relationships.
- Thorough knowledge of Sales Planning & MIS.
- Strong focus on excellence.
- Developing and managing a team.
- Negotiation and commercial acumen.
- Presentation skills.
- Communication skills.
Working with Us
We offer flexibility, a competitive rewards and benefits package, and a diverse and inclusive work environment.
For more fresh new jobs, check out yubhub.co.