Description
Anthropic is looking for a Customer Marketing, Startups Lead to own its strategy for showing up in market with startups building on Claude. The ideal candidate will have experience leading marketing at a startup and knowledge of what founders need.
Responsibilities:
- Own startups co-marketing strategy
- Be a marketing partner to founders and CEOs
- Partner with Startups Sales leadership and embed in the deal flow
- Work with account teams on market development funds
- Build programs for hundreds of startups
- Set the bar for startup storytelling
- Find opportunities to bring startups into Anthropic's launches and campaigns
- Work with Startup Partnerships and Segment Marketing
- Build a feedback loop sharing what founders care about
- Lead and develop a team of startups customer marketers
Minimum qualifications:
- Experience advising founders and CEOs
- Knowledge of co-marketing value
- Strong storytelling and writing skills
- Understanding of startup needs
- Leadership experience across functions
- Influence teams without direct ownership
- Strong judgment and taste
- Player-coach mentality
- Comfortable with technical products
- Fast-paced environment
- Already use Claude
- Care about Anthropic's mission
Preferred qualifications:
- 12+ years in B2B marketing
- Senior marketing leadership at a startup
- Founder or early marketing hire at a startup
- Experience in AI, developer tools, or technical categories
- Network of founders and startup marketing leaders
- Co-marketing program management
The annual compensation range for this role is $320,000-$400,000 USD.
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