Description
We are looking for a Creator Marketing Specialist to join our team in Istanbul, Turkey.
As a Creator Marketing Specialist, you will be responsible for growing Red Bull Türkiye's Creator Network, developing, delivering, and evaluating creator projects, and managing creator and partner relationships.
Key responsibilities:
- Identify, recruit, and onboard macro and micro creators across motorsports, gaming, culture, entertainment, and lifestyle
- Build relationships with creators who align with Red Bull's brand guidelines and strategic priorities
- Co-create original content formats and projects that reflect creators' ambitions and feel authentic to both their audiences and World of Red Bull
- Support projects from planning and coordination through execution and reporting
- Use Red Bull's tools to discover relevant creators, assess their potential, and track project performance
- Turn performance data into actionable recommendations for future projects
- Maintain clear, consistent communication and build long-term relationships with creators, agencies, and ecosystem partners
- Collaborate with Media Network, Sports, Culture, Gaming, On-Premise, and Field teams on creator initiatives
Requirements:
- Minimum 2 years of experience in Influencer/Creator Marketing, Marketing, Communications, Media, or related fields
- Experience in creator/influencer management, FMCG, agency, media, or corporate digital industrial environments
- Bachelor's degree from a reputable university
- Written and spoken fluency in Turkish and English
- Strong presentation and communication skills
- Creative, out-of-the-box thinking mindset that enables creating innovative creative projects
- Strong analytical mindset with the ability to interpret performance data and derive insights
- Excellent networking, negotiation, and stakeholder management skills
- Ability to think strategically and translate business objectives into impactful creator initiatives
- Strong cross-functional collaboration and project management capabilities
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