Large Format Print Marketing Specialist, DACH

We are seeking a Large Format Print Marketing Specialist to focus on DACH countries. As a Marketing Specialist, you will own the planning, execution, measurement, and optimization of local/regional marketing campaigns and content strategy with the goal of driving measurable business impact.

You will have an opportunity to:

• Be a strategic partner to the Large Format Design Print Business in the DACH region
• Develop and implement comprehensive marketing strategies to drive profitable market share and revenue growth
• Analyze the performance and impact of marketing initiatives using data and insights
• Lead content strategy and AI search optimization strategies
• Focus on digital marketing and performance campaigns to drive sales
• Lead analysis of marketing revenue contribution and attribution
• Be part of the local/European tradeshows and events organization committee

Key responsibilities:

• Strategy alignment, planning, and execution
• Leads country activities to deliver results
• Works closely with category and sales to ensure alignment and focus
• Utilizes data to facilitate effective marketing strategy and planning
• Designs, plans, and executes demand and lead generation campaigns
• Owns end-to-end marketing campaigns execution, measurement, and reporting
• Works with internal and external technical and creative teams as needed
• Uses data to identify trends and insights to optimize performance
• Develops customer success stories and other end-user tactics

Education and Skills Required:

• 3+ years of experience in Marketing and/or Demand Generation
• BA or BS degree in Business, Communications, Marketing, or a similar field
• Experience in the online space, including trends and technologies
• Excellent interpersonal skills
• Agility and ensuring timelines are met in activation of campaigns
• English and German fluent
• Personal drive and ambition
• Genuine interest in the Large Format print business

What we offer:

• A truly international experience
• Continuous growth and career development
• Competitive benefits package, including hybrid work model, health and life insurance, ticket restaurant vouchers, flexible working hours, and more
• Inclusion and belonging at the core
• Give back to the community
• Stay active and energized
• Easy commuting