Description
We are seeking an SEO Analyst to join our team at Western Governors University (WGU). As an SEO Analyst, you will play a crucial role in shaping and implementing WGU's SEO strategy to drive traffic and improve search results.
The salary range for this position is $68,300.00 - $102,500.00 per year.
Responsibilities:
- Conduct keyword research to identify high-value search phrases
- Analyze search and website analytics to identify gaps in website content
- Optimize pages for improved search results
- Build links and implement strong technical SEO
- Engage in content creation and optimization
- Monitor daily performance metrics and create reports on website analytics and performance
Requirements:
- Bachelor's degree and 2+ years of related experience, or an advanced degree without experience
- 3+ years of experience in successfully executing SEO campaigns
- Basic knowledge of HTML, CSS, and JavaScript
- Strong understanding of search engine algorithms, technical SEO, and ranking methods
- Experience with SEO industry programs and tools such as Google Analytics, SEMrush, Screaming Frog, SEOClarity or similar
- Experience with CMS platforms AEM, WordPress, or similar
- Experience with content management tools such as WorkFront
Benefits:
- Medical, dental, vision, telehealth and mental healthcare
- Health savings account and flexible spending account
- Basic and voluntary life insurance
- Disability coverage
- Accident, critical illness and hospital indemnity supplemental coverages
- Legal and identity theft coverage
- Retirement savings plan
- Wellbeing program
- Discounted WGU tuition
- Flexible paid time off for rest and relaxation
- Flexible paid sick time
- 11 paid holidays
- Up to 12 weeks of parental leave