Field Marketing Manager

We’re looking for an experienced, hands-on Field Marketing Manager to own and execute our field marketing strategy. This role blends best-in-class tactical execution with strategic planning and operational rigor.

You’ll lead the planning and delivery of first-party and third-party events, regional activations, and integrated campaigns designed to drive pipeline, lead generation, and revenue impact across the US market.

This is an individual contributor role for a self-starter who thrives in a fast-paced, evolving environment and partners closely with GTM.

Responsibilities

• Own the planning and execution of US field marketing programs, including first-party events and third-party events.
• Design and deliver field marketing initiatives that drive measurable pipeline and lead generation.
• Partner closely with the US GTM team to develop territory-based and account-focused event strategies.
• Manage end-to-end event delivery, including budgets, logistics, vendors, and post-event reporting.
• Lead the development of scalable field marketing playbooks and processes.
• Own and manage relationships with external agencies and event partners.
• Track, analyze, and report on the performance of field marketing activities.

Requirements

• 4–7 years of experience in field marketing, event marketing, or demand generation within B2B SaaS or professional services.
• Proven ability to deliver high-impact field events and activations.
• Strong experience partnering with Sales on territory-based or account-focused marketing initiatives.
• Excellent communication, organization, and stakeholder management skills.
• Familiarity with tools such as Salesforce, Marketo, and event platforms is highly desirable.

Compensation $90,100 - $150,000 USD depending on location