Description
We're seeking a strategic and detail-oriented Associate Product Marketing Manager to own seller enablement programs for Service Cloud. As a key member of our Product Marketing team, you will craft inspirational stories and deliver ground-breaking product demos to people around the world. You will develop product messaging and positioning, go-to-market programs, campaigns, events, and sales enablement.
Responsibilities:
- Create strategy and plans for scaled Service Cloud enablement, taking into consideration the needs of different seller types.
- Translate marketing & industry-focused initiatives into actionable programs to help fuel the sales pipeline, close deals, and deliver growth.
- Oversee Service Cloud’s library of seller assets, performing quarterly audits to identify and fill gaps.
- Draft and send compelling seller communications both via email and Slack.
- Develop repeatable, scalable processes to better train sales teams, and drive always-on sales plays and programs.
- Where relevant, use AI to build internal tools and automate workflows that assist sellers at every stage of the deal cycle.
- Coordinate live enablement sessions, both in-person and virtual.
Requirements:
- 3-4 years of experience in product marketing, seller enablement, or sales roles.
- Outstanding organizational skills and attention to detail.
- Basic analytics and strategic planning.
- Ability to craft and present compelling messaging that both motivates and educates sellers.
- Ability to execute with limited guidance amidst multiple shifting priorities and goals.
- Marketing asset development including and succinct slide enablement decks.
- Strong communication skills, both written and verbal.
Preferred Skills:
- Experience in Salesforce products and/or other SaaS and B2B technology platforms.
- Experience using AI tools such as Claude to improve processes.
- Experience working with direct distribution (sales) teams is a plus.
- Ability to inspire optimism, fun, and the desire to always be learning!