Description
Mastercard Services is one of Mastercard's fastest-growing businesses and holds a leading position in security solutions. You will join the Go-to-Market Optimization team, which helps identity and fraud solutions reach and succeed in the market.
Responsibilities:
- Product ownership: treat each combined offer as a product, defined with product teams and taken through to launch and beyond.
- Commercial strategy: use market and customer insight to set positioning, target segments and the go-to-market approach, and equip sales and regional teams to win.
- Analytics: analyse large datasets to track performance and KPIs, find optimisation opportunities and size new ones.
Key Responsibilities:
- Own a portfolio of synergy opportunities between Identity & Fraud, Advisors and other product groups: prioritise, build the case and see them through to launch.
- Shape the positioning, narrative and value proposition for combined offers.
- Define the GTM for each offer: target segments, sales motion and enablement for regional teams.
- Secure commitment from product, consulting, sales and regional leaders, and keep it as priorities shift.
Analytics:
- Analyse large datasets to size opportunities, find target customers and build business cases.
- Use and help shape the team's Tableau and Power BI dashboards to track opportunities, pipeline and customer value.
Market Insight:
- Anticipate where payments, identity, fraud and risk are heading, spot new ideas early and shape them into future offers.
- Contribute to thought leadership and customer presentations.
Requirements:
- Experienced in identity or fraud, in payments, banking, consulting, analytics, strategy or product roles.
- A deep understanding of identity and fraud solutions and how they're positioned to customers.
- Go-to-market experience: taking products or services to market, from positioning and segmentation to sales enablement and launch.
- Enablement experience: helping sales, customer success and consulting teams succeed, from training and materials to deal support and customer conversations.
- A track record of getting things done through others in a large, matrixed organisation.
- Comfort with ambiguity and shifting priorities.
- Experience turning large datasets into business decisions.
- Clear writing and presenting, with a feel for narrative.