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From the employer's careers site First seen 29 Oct 2026

Sales Director, Retail & Consumer Goods

Braze Berlin Hybrid executive full-time

The employer hasn't listed a salary.

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Description

At Braze, we're a customer engagement platform that empowers brands to deliver great customer experiences.

We seek a Sales Director, Retail & Consumer Goods to lead and mentor a distributed team of 6+ Account Executives across the DACH market.

Responsibilities

  • Lead & Scale: Lead and mentor a distributed team of 6+ Account Executives across the DACH market, driving performance across Strategic, Enterprise, and Commercial account segments.
  • Spearhead Expansion: Lead the strategic expansion of Braze in Central Europe, specifically dominating the Retail and CPG verticals.
  • Market Evangelism: Act as the definitive face and voice of Braze for the Retail and CPG sector in the region.
  • Drive Operational Excellence: Enforce disciplined deal execution, sales forecasting, pipeline management, and structured sales methodologies.
  • Leverage the Ecosystem: Collaborate with and expand an ecosystem of System Integrators (SIs), Technology Partners, and Digital Agencies.
  • Full-Lifecycle Engagement: Drive full-lifecycle customer engagement from prospecting and acquisition to retention and expansion.
  • Cross-Functional Collaboration: Foster deep alignment with internal teams including Business Development, Marketing, Customer Success, Legal, Sales Operations, and Partnerships.

Requirements

  • Experienced Leader: 5+ years of experience leading enterprise sales teams in the DACH market.
  • Talent Magnet: A proven track record as a true "talent magnet",capable of acquiring, developing, coaching, and retaining top-performing sales talent.
  • Retail & CPG Authority: Proven track record selling complex enterprise solutions into the Retail and CPG sectors.
  • Partner Network: Deep understanding of the MarTech partner landscape for Retail and CPG.
  • AI & Sales Tech Innovator: Forward-thinking approach to sales tech, utilizing AI-driven tools.
  • Distributed Team Management: Experience successfully leading and unifying distributed sales teams.
  • Language Precision: Native German and fluent English are mandatory.

What We Offer

  • Competitive compensation that may include equity
  • Retirement and Employee Stock Purchase Plans
  • Flexible paid time off
  • Comprehensive benefit plans covering medical, dental, vision, life, and disability
  • Family services that include fertility benefits and equal paid parental leave
  • Professional development supported by formal career pathing, learning platforms, and a yearly learning stipend

Skills

Required

Nice to have

Ready to apply?

You apply with the employer directly. Their original posting is here: https://job-boards.greenhouse.io/braze/jobs/8248794

Apply on Braze