Description
Capital One Shopping is an industry-leading consumer technology business that is changing the way people buy and save online.
As the Director of Referral & Lifecycle Marketing, you will own the end-to-end strategy for keeping users engaged, increasing lifetime value, and driving profitable, product-led growth.
Summary: You will serve as the financial and analytical strategist behind our product-led growth initiatives. Immediately upon joining, a top priority will be recruiting, hiring, and leading a high-performing growth team.
What You'll Focus On:
- Product-Led Growth: Partner closely with the Product team to shape seamless user experiences that drive growth and long-term engagement.
- P&L & Economic Ownership: Own the numbers, opportunity sizing, and offer economics to ensure all efforts drive measurable, profitable growth.
- Team Building & Leadership: Recruit, hire, and mentor a team from the ground up to support and scale your lifecycle vision.
General Responsibilities:
- Strategic leadership: Develop business strategies that will drive growth, profitability, and competitive success for Capital One.
- Leadership: May manage and develop multiple analysts.
- Product: Develop and implement new product and pricing strategies for various lending products.
- Marketing: Lead direct-to-consumer marketing efforts for select products.
- Credit Risk: Drive step-change improvements in credit performance.
- Execution: Manage and sequence delivery of business intent.
- Partnership: Work closely with colleagues across Capital One.
Basic Qualifications:
- Bachelor’s Degree
- At least 4 years of experience performing quantitative analysis
- At least 4 years of experience performing qualitative analysis
- At least 2 years of experience performing people management
- At least 2 years of experience performing project management
Preferred Qualifications:
- Master’s Degree
- 2+ years of experience in financial services
- 1+ year of experience in consulting
Salary Information: McLean, VA: $230,400 - $263,000 for Business Director New York, NY: $251,400 - $286,900 for Business Director Anytown, IL: $209,500 - $239,100 for Business Director
Benefits: Capital One offers a comprehensive, competitive, and inclusive set of health, financial and other benefits that support your total well-being.