Description
We are looking for an Event Manager to support our Gallivan Center team.
The Event Manager plays a central role in shaping the Gallivan Center's identity, public experience, and economic impact. Working closely with facility leadership, this position envisions, develops, produces, promotes, and evaluates events, programs, and activations that bring the space to life, attract residents and visitors, and contributes to downtown vibrancy.
Key Responsibilities:
- Event, Program, and Activation Development
- Envisions, develops, plans, organizes, implements, and evaluates events, programs, and public activations at the Gallivan Center
- Identifies opportunities to diversify programming, respond to community interests, activate public space, attract new audiences, and strengthen the Gallivan Center's position as a downtown destination
- Develops engaging experiences that balance free public programming, cultural activities, community needs, private rentals, and revenue-generating events
- Economic Development, Partnerships, and Public Benefit
- Develops and cultivates partnerships with local artists, musicians, makers, creators, performers, businesses, cultural organizations, and community groups
- Identifies and pursues new business, sponsorship, and partnership opportunities
- Plans and coordinates programs that support downtown economic development, encourage visitation, contribute to downtown vibrancy, and provide meaningful opportunities for public engagement
- Marketing, Advertising, and Brand Development
- Develops and implements marketing, advertising, promotional, social media, and communications strategies for events, programs, and activations
- Contributes to marketing, advertising, and brand development initiatives that support general Gallivan Center brand awareness
- Creates and oversees the development of marketing materials, promotional campaigns, digital content, advertising proofs, newsletters, brochures, event packets, and other communications
- Budget, Revenue, and Resource Management
- Assists in the preparation and administration of annual budgets related to events, programs, purchases, revenues, sponsorships, donations, and capital improvements
- Monitors program budgets, revenues, expenses, sponsorship commitments, and other financial measures
- Develops programming and partnership opportunities that contribute to earned revenue, strengthen facility utilization, and support the Gallivan Center's financial sustainability
Minimum Qualifications:
- Graduation from an accredited college or university with a bachelor's degree in Marketing, Business Administration, or related field and four (4) years increasingly responsible paid work experience in marketing, advertising and programming
- Experience in developing marketing plans for new and existing programs and services
- Experience with budgeting and record keeping
- Advanced personal computer skills using Microsoft Office Professional Suite, Adobe desktop publishing, and Internet software in a networked computer environment
- Excellent planning, organizing and product management skills
- Outstanding verbal and written communication skills
- Ability to develop and monitor measurable program performance goals, statistically analyze data and report results
- Ability to work non-traditional hours
- Possession of a valid driver's license or driving privilege card
Preferred Qualifications:
- Experience in special event management, program development, event production, or public programming
- Experience developing partnerships and working with artists, performers, makers, businesses, cultural organizations, or community groups
- Experience developing and implementing marketing, advertising, social media, or brand campaigns
- Experience identifying, cultivating, or securing sponsorships and other revenue-generating partnerships
- Strong networking skills and familiarity with the organizations and individuals that comprise the local programming, arts, culture, and business communities
- Experience in public speaking, presentations, public relations, or stakeholder engagement
- Experience with program budgeting, performance measurement, data analysis, and outcome reporting