Description
At SEEK, we serve a noble purpose: to help people live more fulfilling and productive working lives and to help organisations succeed.
We are looking for a B2B Marketing Manager to join our team in Kuala Lumpur. The successful candidate will be responsible for managing and supporting all activities related to branding, marketing, digital engagement, partnerships, and market development, with a primary focus on acquiring new customers.
Responsibilities:
- Develop a comprehensive customer acquisition marketing strategy based on deep insights into the business, customers, competitors, and the marketing funnel.
- Analyze business data to identify growth opportunities and create marketing initiatives to drive incremental growth in new customers.
- Implement coordinated acquisition, lead generation, product usage, and retention programs and events based on a regional framework.
- Lead key marketing campaigns to strengthen the hirer brand and optimize digital marketing strategies for search and content marketing.
- Collaborate with multiple cross-functional teams to ensure smooth execution & delivery of marketing strategies and achievement of marketing objectives.
Qualifications:
- Degree: Bachelor's in Business, Marketing, or a related field.
- Experience: Minimum of 5 years with a proven track record in developing and implementing successful marketing strategies.
- Problem-Solving: A proactive, hands-on problem solver who thrives in ambiguity and can turn ideas into reality.
- Marketing Expertise: Strong understanding and experience in advertising/marketing communications concepts and campaign management.
- Innovation: Passionate about initiating new ideas to push the boundaries in delivering marketing results.
- Project Management: Capable of handling overlapping projects and managing priorities.
- Skills: Strong critical reasoning, commercial acumen, and analytical skills.
- Leadership: Ability to lead multiple projects, both tactical and strategic, while meeting time and budgetary deadlines.
Additional Information:
- Tailored career development planning (including Education Assistance Program)
- Professional development sessions with industry leading guest speakers
- Support of flexible working, including a mix of office and work from home days depending on your role
- Annual Performance Bonus Plan
- Paid and unpaid leave benefits including Personal Flexi Days as well as the opportunity to purchase additional leave