Description
We are seeking a Trade Marketing Specialist to join our team in Seoul, South Korea. As a Trade Marketing Specialist, you will play a crucial role in supporting the planning and execution of national trade marketing campaigns and channel activations.
Responsibilities:
- Support the planning and execution of national trade marketing campaigns and channel activations
- Coordinate day-to-day trade execution across key customers to ensure flawless implementation
- Prepare field team materials and support execution reviews and commercial meetings
- Manage POSM ordering, deployment, and distribution tracking
- Monitor in-store visibility and execution compliance through regular store checks
- Track asset conditions and support issue resolution to maximize shopper visibility
- Monitor competitor activities, promotions, and new product launches
- Analyze Nielsen market data to track category trends, market share performance, and competitive dynamics
- Collect and summarize market and shopper insights from field observations
- Manage daily operations of the Naver Brand Store, including product listings, content updates, order taking and processing, and customer inquiry follow-up
- Support online promotions, campaign execution, and digital merchandising activities
- Monitor sales performance, consumer feedback, order fulfillment, and key e-commerce KPIs
- Maintain sales, distribution, and store-level databases with high accuracy
- Support trade performance reporting and KPI tracking across channels
- Provide ad hoc analysis and commercial support for customer reviews and business planning
Requirements:
- Ideally 2+ years of experience in Marketing and/or Sales, ideally in Trade Marketing area
- Understanding of FMCG industry and sales processes
- Solid project management skills and cross-functional work competency
- Confident user of MS PowerPoint with ability to visualize ideas and concepts
- Confident user of MS Excel or similar tool with strong knowledge how to work with data
- The ability to build positive, collaborative ways of working across teams