Description
As Senior Marketing Manager, Channel Sales, you will own marketing for Square's channel sales function worldwide. This includes building scalable solutions that equip resellers and independent contractors to sell Square well, as well as working with top-performing resellers on demand generation campaigns.
Responsibilities:
- Serve as the marketing point of contact for the global channel sales team
- Build and run a scaled co-marketing hub for resellers and independent contractors
- Partner with top-performing resellers on demand generation campaigns
- Equip resellers and independent contractors to sell effectively
- Work with the independent contractor and reseller network to extend Square's brand presence
- Review incentive programs for resellers and contractors
- Define how co-marketing funds work for this channel
- Work with sales to define an effective recruitment program for resellers and independent contractors
- Build a valued community for resellers and independent contractors
- Measure and report on program performance
Requirements:
- 8+ years of relevant marketing experience
- Direct experience marketing through a channel, reseller, distributor or independent sales model
- Strong background in B2B marketing, ideally within technology companies
- Experience building enablement and co-marketing programs that partners adopt and use at scale
- Proven ability to own programs end to end, from design through to execution and measurement