Social Media Manager

Perplexity is looking for a Social Media Manager to expand its online presence. You will run the channels day-to-day, writing posts, setting strategy, scaling accounts, and writing for leadership and the team, working closely with the Communications and marketing team, product managers, and engineers.

This is a hands-on role where you will write most of the content yourself. Excellent judgement and high taste are required. The role focuses mainly on Instagram, with some community initiatives like Reddit, and interacting with developer audiences.

Responsibilities

• Manage social channels day-to-day, maintaining brand and product accounts across all channels, including writing social copy, planning content, and managing engagement.
• Set the social strategy, deciding and executing how to grow each account, what to post where, and how to measure it.
• Scale team accounts, helping employees post in the company's voice and grow its presence across platforms.
• Build and moderate community, engaging on Reddit and in developer communities, and representing Perplexity where users already are.
• Adapt and ship fast, partnering with Comms and marketing, PM's, founders, and engineers in a fast-paced launch environment.

Qualifications

• 3+ years of experience running social media for a brand, ideally in tech and AI.
• Strong writing skills, with samples of posts you've written that performed well, and an explanation of why they worked.
• Native fluency on Instagram and LinkedIn, with a track record of growing an account.
• Demonstrated experience being entrusted with a brand voice.
• Ability to write for different audiences and platforms, adjusting the voice for each.
• Comfortable in a fast launch cycle where plans change often.

Nice to Have

• Experience running or moderating a developer or technical community.
• Writing experience on behalf of leadership or other voices.
• Close following of AI developments and opinions on how top companies present themselves online.