Senior Director of Growth Marketing

Salesforce is seeking a Senior Director of Growth Marketing to lead the growth marketing strategy and execution for MeshMesh, a next-generation mesh networking platform. The successful candidate will own the strategy and execution for acquiring, converting, and expanding customers, leading a team that drives pipeline and revenue across demand generation, lifecycle, product-led growth, and digital channels.

Core Responsibilities & Scope

• Define and own the growth marketing strategy, funnel, and targets across acquisition, conversion, and expansion.
• Lead, hire, coach, and develop a team of growth, demand generation, lifecycle, and marketing operations leaders.
• Partner with Solution Engineering to apply agentic solution engineering to growth, turning AI-built demos, prototypes, and proofs of value into self-serve experiences, campaigns, and sales enablement assets.
• Build agentic marketing workflows that use AI agents to automate campaign creation, personalization, testing, lead qualification, and performance analysis, with human-in-the-loop checkpoints.
• Drive a rigorous experimentation program across channels, messaging, and conversion paths.
• Partner with Sales, Product, Brand, Content, and Customer Success leaders to align on pipeline goals and the customer journey.
• Own the growth budget, forecasting, attribution, and reporting, and communicate results to executive leadership.
• Define and track metrics, including pipeline, CAC, conversion rates, and productivity gains from agentic workflows.
• Work through ambiguity and test new channels, formats, and growth models.

Minimum Requirements

• 12+ years of experience in growth, demand generation, or digital marketing, including 6+ years leading marketing teams.
• Proven track record of building and scaling growth programs that deliver pipeline and revenue in a B2B technology or SaaS business.
• Hands-on experience with, or a strong interest in, agentic marketing and agentic solution engineering, and coaching teams to build with AI agents and AI coding tools.
• Data-driven and expert in funnel metrics, attribution, experimentation, and marketing technology.
• Strong executive communication and cross-functional leadership skills.
• Degree or equivalent relevant experience.

Benefits

• Time off programs
• Medical, dental, vision
• Mental health support
• Paid parental leave
• Life and disability insurance
• 401(k)
• Employee stock purchasing program