Description
Diageo is seeking a Sales Analytics Manager to support Canada Commercial Performance through analysis, tracking, and insight generation.
Job Summary: As a Sales Analytics Manager, you will play a critical role in driving business growth by analyzing sales data, identifying trends, and providing insights to inform commercial decisions.
Key Responsibilities:
- Understand and explain drivers of commercial results and bring forward risks and opportunities to deliver the Budget Plan
- Support the organization through deep dives on sales levers and mix to uncover trends and key changes
- Support projects and ad-hoc analysis for Commercial leadership
- Build and maintain RGM analyses, dashboards, trackers, and models for pricing, pack, mix, promotion, and trade investment decisions
- Partner with Pricing Analysts, Sales, Finance, Marketing, and Analytics to validate assumptions and data inputs
- Track implementation and performance of RGM actions and identify course-correction opportunities
- Improve data quality, process documentation, and analytical repeatability
Key Outputs:
- Dashboards, models, trackers, and performance reports
- Insight generation and commentary
- Pricing, pack, promotion, mix, trade-investment, and competitive/share analysis
- Decision materials for RGM governance and stakeholder meetings
- Implementation tracking and post-action learning summaries
Requirements:
- 3+ years of sales analytics, revenue management, pricing, commercial finance, or category analytics experience, preferably in a CPG environment (Alc-Bev preferred)
- Strong Excel/modeling skills; experience with BI tools and data visualization preferred
- Understanding of P&L, margin, pricing, promotion, trade investment, and external sales data
- Ability to explain analytical findings clearly to non-technical stakeholders
- Detail-oriented, curious, and comfortable working with imperfect data
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