Description
We are seeking an Outbound Product Manager to join our Product Management team. As an Outbound Product Manager, you will own go-to-market execution and adoption success for assigned products and initiatives. You will define positioning, support launch strategy, enable sales and customer-facing teams, and gather voice-of-customer insights to strengthen product-market fit.
Responsibilities:
- Develop and execute go-to-market plans for new products and strategic initiatives.
- Define and refine product positioning and messaging in collaboration with Marketing and Product.
- Identify and engage target customers for early validation and beta participation.
- Ensure cross-functional GTM readiness across Sales, Marketing, RevOps, Customer Operations, and Support.
- Monitor product adoption, usage trends, and performance metrics; identify risks and recommend corrective actions.
- Provide subject matter expertise for sales enablement, strategic deals, and customer engagements.
- Gather and synthesize customer and competitive intelligence to inform roadmap discussions.
Requirements:
- 5+ years of experience in product management, product marketing, or go-to-market roles within enterprise software or healthcare technology.
- Bachelor's Degree in a related field (Technology, Business, etc.).
- Experience commercializing enterprise SaaS or AI-driven solutions.
- Experience working closely with Sales, RevOps, and Customer Success teams.
- Healthcare or post-acute industry experience.
- Experience supporting beta programs and structured customer validation initiatives.
- Demonstrated ability to lead cross-functional initiatives in a matrixed organization.
- Strong analytical skills with the ability to interpret adoption and market performance data.
- Excellent communication and storytelling skills for technical and non-technical audiences.
Benefits:
- Benefits starting from Day 1
- Retirement Plan Matching (RRSP & 401K)
- Flexible Paid Time Off
- Lifestyle/Wellness Spending Account
- Parental & Caregiver Leaves
- Fertility & Adoption Support
- Continuous Development Support Program
- Employee Assistance Program
- Learning Programs & Resources
- Employee Recognition
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