Lead, Community Growth Marketing Manager

GitLab is seeking a Lead, Community Growth Marketing Manager. The successful candidate will lead community strategy, member experience, and integrated marketing across GitLab's community portfolio.

Responsibilities

The Lead, Community Growth Marketing Manager leads community strategy, member experience, and integrated marketing across GitLab's community portfolio including the Software Engineering Leadership Forum. This role defines how communities grow and deliver value, building experiences that foster meaningful connections, sustained participation, and long-term engagement.

Key responsibilities include:

• Shaping SELF's strategy and growth plans
• Leading the programming and audience experience for SELF events and chapters
• Designing the full member experience
• Building SELF's annual programming and marketing calendar
• Putting AI to work in community marketing
• Partnering with Sales and Customer Success to identify priority accounts and top customer champions
• Collaborating with internal executive teams and cross-functional partners
• Tracking, measuring, and iterating on membership growth, event participation, and advocacy

Requirements

The ideal candidate will have:

• Experience building or scaling communities, membership programs, or peer networks
• Ability to turn strategy into a clear growth plan
• Understanding of how community, customer engagement, advocacy, and account growth reinforce one another
• Experience partnering closely with sales teams
• Demonstrated experience planning and delivering virtual and in-person events
• Familiarity with lifecycle marketing, marketing automation, CRM systems, web analytics, or campaign measurement
• Strong cross-functional collaboration and writing skills
• Ability to use member research, event feedback, engagement data, and marketing results to make decisions

Benefits

GitLab offers various benefits, including:

• Benefits to support health, finances, and well-being
• Flexible Paid Time Off
• Team Member Resource Groups
• Equity Compensation & Employee Stock Purchase Plan
• Growth and Development Fund
• Parental Leave