Informatica Go-to-Market Manager

Salesforce is seeking an Informatica Go-to-Market Manager to join their team. As an Informatica Go-to-Market Manager, you will own Informatica go-to-market for the field, setting the quarterly operating rhythm and creating, launching, and managing sales plays with measurable pipeline targets.

Responsibilities:

• Own Informatica go-to-market for the field: set the quarterly operating rhythm and create, launch and manage sales plays with measurable pipeline targets. Retire or rework plays that don’t convert.
• Drive seller readiness with Sales Programs, Sales Strategy and distribution leaders. Make Informatica easy to sell with clear entry points, discovery questions and talk tracks, and align plays with campaigns and field events.
• Partner with Enablement to deliver training, demos and AI-powered tools like Slackbot skills. Use seller feedback, win/loss and funnel data to improve plays and messaging every quarter.
• Represent Informatica in cross-cloud planning and report play performance and field insights.

Requirements:

• 7+ years in Product Marketing, Solution Engineering, Sales or Go-To-Market roles in B2B SaaS or enterprise technology.
• Proven track record turning GTM strategy into field-ready execution with Sales leadership, AEs and Sales Programs.
• Experience building sales plays, enablement programs and training that drove measurable pipeline impact.
• Deep understanding of data management, data integration, governance or AI/data platforms, and the ability to translate technical capability into business value.
• Strong partnership with Core PMMs and Product Managers on launches, messaging and roadmap priorities.
• Executive-ready presentation and storytelling skills.
• Analytical rigor: using data to measure programs and refine them.
• Ability to lead through influence across global teams, and manage multiple priorities in ambiguity.

Nice to Have:

• Sales, GTM, or quota-carrying experience.
• Experience marketing AI, data or agent-based products, and familiarity with Informatica.
• Familiarity with complex enterprise pricing and packaging, including consumption models.
• Hands-on building of agents or skills, and fluency with AI tools.
• Experience integrating an acquired company’s products into a larger sales organization.

Benefits:

• Time off programs
• Medical, dental, vision
• Mental health support
• Paid parental leave
• Life and disability insurance
• 401(k)
• Employee stock purchasing program

The typical base salary range for this position is $143,400 - $216,900 annually.