Description
Spotify is seeking a Head of Measurement & Advertising Effectiveness to define how the company proves the value of its advertising, advances measurement science, and makes advertiser effectiveness a lasting competitive advantage.
The successful candidate will report directly to the SVP of Advertising and be a member of the global Advertising leadership team, operating within a business with end-to-end P&L accountability.
Key responsibilities include:
- Building and transforming the measurement and effectiveness organization
- Advancing measurement science, including incrementality, causal inference, experimentation, attribution, and marketing mix modeling
- Defining what needs to be proved to measure advertising impact on Spotify
- Turning evidence into advertiser growth
- Tailoring measurement by industry
- Building research and partnerships
- Leading what's next in measurement and positioning Spotify to lead
- Shaping industry thinking and representing Spotify as a credible voice
- Building an exceptional organization and leading a high-performing global team
The ideal candidate will have a track record of setting strategy, building or transforming capabilities, and delivering impact at scale in advertising measurement, marketing science, or advertiser effectiveness.
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